Brand

Use the mark with care.

The NEN sprout marks a network that grows from natural principles. Please honor the spacing, color, and tone.

The mark

Sprout

NEN sprout mark
On cream (primary)
NEN sprout mark
On ink (inverted)
NEN sprout mark
On sage tint

Color

Palette

All tokens defined in oklch for perceptual consistency. Use the CSS variable in code.

Forest
#3F5A45
Primary deep accent
--forest
oklch(0.38 0.06 155)
Sage
#5A7A60
Primary brand
--sage
oklch(0.48 0.06 155)
Sage Light
#D6E0D5
Surface tint
--sage-light
oklch(0.88 0.03 155)
Terracotta
#D08660
Accent / CTA
--terracotta
oklch(0.65 0.13 45)
Cream
#F5EFE3
Background
--cream
oklch(0.97 0.018 85)
Earth
#5C5040
Foreground / ink
--earth
oklch(0.42 0.04 60)

Typography

Type system

Display
Cormorant Garamond

Used for h1–h3 and brand moments. Weight 500. Letter-spacing −0.01em.

Body
Inter

Used for body, UI, and tabular numbers. Weights 300–700.

Usage

Do & don't

Do

Maintain at least one mark-height of clear space around the logo.

Don't

Don't recolor the mark with non-brand hues or apply gradients across it.

Do

Pair NEN with the Natural Energy Network wordmark in formal contexts.

Don't

Don't outline, shadow, skew, or rotate the sprout.

Do

Use Sage on Cream for primary applications. Use Terracotta sparingly as accent.

Don't

Don't use the mark to imply endorsement without written permission.